There’s Nothing More Rewarding than helping live with confidence and protect what matters most in their lives. At that point, it’s much more than just a business…it’s a calling.
My name is Damian Ross and I’ve been helping people just like you build successful self defense businesses since 2002 and if you’re looking to do something that has a real impact on your community as then you’ve come to the right place.
The Martial Arts Model is Limited
The truth is, most people don’t have time for martial arts. It demands long hours of training over several years that most people can’t fit into their schedules. However, most people can train for a few weeks at a time and then fit training in when they have a few minutes here and there. As a Self Defense Company Instructor, you’ll be able to give them the tools to practice with you and when they’re away from you.
Martial arts require stamina, skill, power and above all, years of training that most adults simply don’t have. Most people have a few hours here and there for a few weeks and then life gets in the way.
The good news is there is a proven method to teach people in less than half the time and legitimately build their skills using a scientific system of self defense combined with a modern learning platform that combines live instruction and on demand video training.
“This program is the most technically comprehensive training and business program on the market. I have reviewed and participated in the most popular and the Self Defense Company Instructor Program is, hands down the best of the best. The best training and the best business building and coaching platform. I became a Self Defense Company Instructor in 2011 and now, I’m the Director of Instructor Development.”
– George Hutchings, Barrie, Ontario, Canada – Self Defense Company Instructor since 2011
How Many Martial Arts Millionaires Do You Know?
I know of one in my area and then a few guys are earning living with the rest barely keeping the lights on. Unless you’re willing to invest in a high profile location with lots of parking, you’re not going to be doing extremely well.
However, if you look at the personal trainer model and combine that with the remote teaching capabilities you will be able to build a profitable business without signing a lease or worrying about enrollments and renewals.
If you have an existing school or gym you’re going to be able to expand your reach to literally millions of people who need self defense but don’t want martial arts.
Because – Not everyone wants martial arts, but everyone needs self defense.
Time to change the way you think of how you teach martial arts and bring it into the 21st Century.
How you learn martial arts is antiquated. It demands you get to class and depending on what the instructor is teaching that night, it might be weeks until you get to really concentrate on what you need to know. Plus in a 60 minute class with 10 people maybe he can spend 6 minutes helping you. Then you’re expected to remember what you learned for the next time you can get to class…NO WONDER IT TAKES YEARS TO GET A BLACK BELT.
The word of mouth method used to teach martial arts is the same as it was in feudal Japan. Imagine if you went to school and weren’t given any books or any homework (you wish). If that were the case you would probably still be in 8th grade!
Grown Ups Don’t Want Trophies!
Most people don’t want or need the martial arts experience. Most adults just want to know exactly what it takes to protect themselves and their loved ones. Today there really aren’t any options, you either have to find a martial arts school where you could get your shoulder dislocated rolling around with some maniac or you take a self defense seminar and forget everything you learned a few days later.
Our teaching platform enables clients to train with you periodically and then continue to train on their own. This “tethered” training will keep them coming back every few months over the course of a few years instead of quitting after the first few months never to be seen again because they missed a few classes and think they fell too far behind.
“I’m a traditional martial artist and MMA Fight Promoter in Bermuda. I added the Self Defense Company Self Defense Programs in 2008 to add realism to my courses and to offer something to people who would don’t want the martial arts experience.”
– Reuben Bean, Hamilton, Bermuda – Self Defense Company Instructor since 2008
ARE YOU READY TO JOIN THE EXPERTS?
The Self Defense Company is global organization of martial artists, law enforcement, veterans, bodyguards and security agents unified under one program The Self Defense Training System™ (SDTS) and we are dedicated to helping anyone with the will to defend and protect.
Since 1992 we have helped tens of thousands of people with The Self Defense Training System™ and it all starts HERE.