What is NOT Self Defense? – The Self Defense Company

What is NOT Self Defense?

What is NOT Self Defense?

“What is NOT Self-Defense”

Self-defense is not being the toughest guy on the planet. 
The toughest guy today isn’t the toughest guy tomorrow. Self-defense is about survival. Survival comes in many forms and a lot of them require ZERO physical contact. 

Self-defense isn’t about wanting to hurt another person.
It’s about following your natural instinct to survive and protect. Focus on the positive, the end result. Don’t focus on the means by which you get there.

Self-defense is not about being violent.
It is a pragmatic solution to a real problem.

Self-defense is not an intense physical training regiment.
It’s an education, not boot camp. Having a plan is more important than being able to perform great athletic feats. It’s two parts learning and one part practice. 

Self-defense is not a gun.
Or any particular weapon for that matter. It’s your mindset of being willing to do or use whatever it takes to survive. If it’s not a gun, it’s a club. Not a club it’s your boot…or your laptop.

Self-defense is not spending endless hours on end perfecting your craft.
It’s a life skill. Every species on the planet, from an ant to an elephant has the instinct to survive and protect and so do you. You don’t need to spend years developing something that is already inside you. You just need to know how to channel it correctly.

Self-defense is not training for a title fight.
It’s not a specific event, at a specific time and place against an known opponent under a set of rules. It can happen any time, usually when you’re distracted and appear to be weak. You will face an unknown number of opponents without any rules. But unlike a title fight, you don’t have to win, just survive and if you know how to exploit the three things every criminal fears, you will win the day.

Self-defense is not complicated.
Under real life or death stress, complicated and fancy moves break down. You can only use simple techniques that take advantage of your sympathetic nervous system (SNS). In short, many of what is taught in typical martial arts and what you see in the movies will not work. You only need a handful of simple techniques that will work when your SNS kicks in.

Self-defense is not something that takes years to learn.
It’s a life skill, not a lifestyle or a pursuit of perfection. Yes, you can defend yourself with martial arts, but you don’t need martial arts for self defense. The overwhelming majority of people who survive violent attacks had no training or a weapon of any kind.

Self-defense is not a specific style or a martial art.
There’s only one criteria for self-defense: YOU LIVE.

Self-defense is not for only the young and physically fit.
There are many cases where older, weaker, smaller people have defended themselves against multiple, larger armed attackers. Your will to fight back short circuits their predatory expectation and this enables you to survive. Forget what you hear, your will to fight back is what will save you, not being able to bench press 300 pounds or fight in the octagon.

Remember, you have the skill already inside you.

Until Next Time…

Train Honestly,
Damian Ross
Founder of the Self Defense Company and creator of the Self Defense Training System™

Click here to learn more about the Self Defense Training System (SDTS)


Get Instant, Lifetime Access to Our Most Popular and lethal Programs

Operation Phoenix: The Science of Killing

This “KILL BY NUMBERS” Program Will Give You the EXACT Science, Tactics and Method Behind Lethal Combatives…
OPERATION PHOENIX, the “Assassin’s Handbook,” will ONLY available for a limited time.

The Operation Phoenix Syllabus:

  • Target Area Analysis: Discover the science behind the most lethal target areas on the human body and how to exploit them.
  • ​Central Nervous System Attacks: These methods SHOCK the brain, causing it to short circuit and cut out.
  • ​Ocular Shock Techniques: “Fight enders” that overload the central nervous system.
  • Spine Assaults:​Tactics to compress, crush and dislocate the neck and spine.
  • ​Symmetry Attacks: A series of core combat techniques that can be used from both the front and the rear.
  • ​Methods of Asphyxiation: Combative attacks to the target’s airway.
  • ​Blood Organ Disruption: Techniques that rupture blood saturated organs causing severe drop in blood pressure, internal bleeding and death.
  • ​Concealed Impact Weapons: Flat Sap, Black Jack, Palm Sap methods that completely surprise the enemy.
  • ​Quick Kill Knife Fighting: Lethal edged weapon tactics that will terminate the target in seconds.
  • Course Completion Certificate

The Elite Training Membership

Unleash Your “Inner Bad Ass” with the Most Comprehensive Combatives Training Program Ever Created.

  • All 12 SDTS Modules
  • Basic, Advanced and Black Ops Modules
  • A.W.A.R.E Course
  • 60 Minute Self Defense Program
  • Family Safe Program
  • Guardian Weapon Retention System
  • Reality Check Program
  • Guardian Police Combatives (full course)
  • Combat AR
  • Vintage Archive Video Collection
  • Library
  • 24-7 Support
  • Course Completion Certificate

60 Minute Self Defense

You don’t need a Black Belt. Discover hot to protect and defense in 60 minutes or less using this proven, scientific system. Learn it now and use it tonight.

  • Discover how to exploit the 3 things EVERY attacker FEARS.
  • Turn the tables on your assailant by CONTROLLING the pillars of self defense.
  • How to ground fight without knowing how to grapple.
  • Maximize your body’s natural weapons to deliver crippling blows.
  • Instantly incapacitate larger and stronger attackers by destroying their central nervous system.
  • Self Defense Company Library
  • 24-7 Certified Instructor Support
  • Course Completion Certificate
  • Plus, You’ll Get 3 Free Bonuses for acting now.

Published by Damian (Instructor)

Founder, The Self Defense Company